The COVID 19 Accelerates Industry Changes, And The Interactive Touch Screen Industry Grows Against The Trend

In 2021, overseas covid are still repeating, and domestic epidemics have been effectively controlled. The demand for interactive tablets in the education market has begun to return to normal. Commercial tablets are due to the tremendous improvement in work efficiency during the epidemic and the development of remote office habits afterwards. Demand has skyrocketed. The touch function of the interactive tablet is provided by the touch screen. Therefore, it has also driven the development of the touch screen industry.

The Epidemic Accelerates Changes In The Interactive Touch Screen Industry

According to data, in 2020, China's mainland commercial interactive tablet market will ship 432,000 units. A year-on-year increase of 56.5. This is mainly due to the rise of "remote office" caused by the epidemic. Especially the restrictions on the movement of people across regions and countries. As a result, a large number of business meetings have been converted to "held on the cloud." In this context, the demand for interactive touch screen display devices for conferences has greatly increased.

Significant Increase In Touch Screen Shipments

For the full-year commercial interactive tablet market performance in 2021. The current more radical forecast is that shipments are expected to reach 800,000 units. A year-on-year increase of over 80%. A more rational forecast is to maintain a growth trend of more than 30%. Shipments will reach 560,000 units. No matter which data, it is a record high. More importantly, no matter which data. In 2021, the absolute increment of commercial interactive touch screens will remain high. At least not much difference from the absolute increase in 2020.

At the same time, this predicted result will also enable commercial interactive touch screens to "double the scale" in two years from 2022-2021. Position in the entire business conference touch screen display market. From supplement to main body. If it is said that in 2020, the projection commercial market can still rely on "inertia" to maintain the number one technology choice category. Then 2021 will be a key turning point for touch screens, liquid crystals, and projection.

Interactive Touch Screen Is Moving Towards A New Pattern

In the first quarter of 2021, China's interactive touch screen market shipped 351,000 units. A year-on-year increase of 118%. Among them, there ship 217,000 units of educational interactive touch screen . An increase of 88% year-on-year; there ship 134,000 units of commercial touch screens, an increase of 192% year-on-year.

Similar market changes have also occurred in the commercial interactive tablet market. These three points have no essential difference between the education and commercial markets.

1. The prices of large-size liquid crystal displays and capacitive touch controls have fallen.
2. Capacitive touch has good sensitivity, writing ability and education, commercial use are very compatible,
3. Use two or many units to splice horizontally to solve the problem of "not big enough" for LCD display

The New Pattern Of The Touch Screen Market Is Increasingly Taking Shape

At present, China's digital intelligence construction represented by 5G is walking in the forefront of the world. This provides the necessary space, foundation and long-term growth for the wide application of interactive touch screen products. As the market predictability has increased significantly. Enterprise competition returns to normalization, and the industry will maintain high-quality growth.

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